“I was fortunate to meet Ciaran when running Chamber Connect, a program for young professionals in the NT. A member of the program, Ciaran was quick to offer advice and expertise in the digital marketing arena, which was imperative in reaching and communicating to our target market. Ciaran rapidly became a key influencer and ambassador for the Chamber Connect program. He contributed to the fortnightly newsletter, providing informative articles on digital marketing. His articles were popular, and I believe a key reason we had such a high open rate of over 40%. Upon noticing an opportunity to deliver social and digital training to Territory businesses, Ciaran and I worked on putting together a series of sessions and offered them to the Chamber wide network. The first seminar was directed at business owners / managers, a discussion on the why where and how, in investing in social channels. The follow up sessions were practical seminars for employees implementing digital strategies. Ciaran put together informative and concise workbooks for participants, and was effective in providing examples that were in line with their business. I learned a great deal from Ciaran over the few years of working with him, in fact he was a mentor not only to myself, to others through the Chamber Connect program. His ongoing guidance contributed to an increase in social media interaction, and membership recruitment. Key areas included Facebook best practices, creating targeted digital campaigns, landing page optimization, Google Adwords and more. ”
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Currently I lead the advertiser performance and growth team at Meta where we help…
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