Your call to action is asking website visitors to do “something”; usually in the web realm “something” means encouraging them to click a link or a button that will flow through towards a predetermined goal conversion.
Today I signed up for a Squash TV month-to-month subscription to get my fix of professional squash action. During the buying process they tried to make me watch a video to ensure my computer can handle their streams, and then check a box saying that I had done so. Initially I thought this is a nice … read more
Most of us would probably rather pull out our fingernails than delve into the deep dark world of data analysis. So to get you started, we are going to do some hand holding, back massaging and slowly climb into Google Analytics with a simple analysis of a Facebook campaign. Goal: Promote event on Facebook. Gauge … read more