After many years working professionally with Google Adwords, I finally knocked over the Google Adwords Fundamentals and Advanced Search exams. I know some (many?) PPC pros don’t give much weight to Google’s in-house certification – experience is much more valuable – but I have been working with Adwords for over 6 years now, and wanted … read more
A number one ranking on Google is more desirable than a front row seat at the Royal Wedding and in some cases is harder to get. High Google rankings are certainly not passed down through generations, but search engine optimisation (SEO) including links back to your site, quality content and a well constructed website can … read more
On Page SEO is one half of the two types of SEO you can undertake for your website. The other is Off Page SEO if you weren’t sure. Here are some On Page SEO tips to help get your website ranked in the search engines.